| Titel | New Innovation: Mobile loyalty in higher education |
|---|---|
| Medien | Proceedings of the 5th International LAMS Conference 2010 |
| ISBN | null |
| Verfasser | Stuart C. Warden, Carolin Löffler, Hugo Chicava |
| Seiten | 104-112 |
| Veröffentlichungsdatum | 30.06.2010 |
| Zitation | Warden, Stuart C.; Löffler, Carolin; Chicava, Hugo (2010): New Innovation: Mobile loyalty in higher education. Proceedings of the 5th International LAMS Conference 2010, 104-112. |